Arizona Company Takes a Stand Against Childhood Obesity

Gilbert, AZ (11/30/10) – First Things First and SweetLeaf Stevia®Sweetener are working together to keep awareness of and the daily fight against the childhood obesity epidemic an everyday priority for everyone. Professionals in the public and private sectors will gather for the 4th Annual Arizona Children’s Obesity Conference on Thursday, December 2 at the Desert Willow Conference Center, 4340 E. Cotton Center Blvd. in Phoenix from 8:00 a.m. to 5:00 p.m. for a symposium on issues that impact and influence childhood obesity.

SweetLeaf® Founder, James May, Inducted into Phoenix College Hall of Fame

Gilbert, Arizona (11/29/10) – Arizona businessman James May, founder of Wisdom Natural Brands®, maker of SweetLeaf Stevia® Sweetener, and the man known as “the Father of Stevia,” was inducted into the Hall of Fame of his alma mater, Phoenix College, last week. May was inducted at the 12th Annual Phoenix College Alumni History Makers Scholarship Dinner for accomplishments benefiting the local community and beyond.

SweetLeaf Stevia® Sweetener Chosen Official Stevia Sweetener of Expo West 2010, Nutracon and SupplyExpo

Gilbert, AZ (03/8/10) – Today, SweetLeaf Stevia® Sweetener has been chosen the Official Stevia Sweetener of Expo West 2010, Nutracon and SupplyExpo, three of the nation’s largest conferences within the health and nutrition industry. As holder of this honorable distinction, Wisdom Natural Brands’® 100% all-natural SweetLeaf Stevia® Sweetener will be the exclusive stevia sweetener available at all Expo West 2010, Nutracon and SupplyExpo food service areas – including coffee tables and concession stands – as well as at private events and seminars.

SweetLeaf Stevia® Sweetener Offers Sweet Solution to Obesity

Gilbert, Ariz., (1/27/10) – Obesity and diabetes have become national epidemics. Combined, they are an increasingly dangerous threat to tens of millions of Americans, especially those of Hispanic descent. With rates of sedentary lifestyles and sugar consumption at all-time highs, SweetLeaf Stevia® Sweetener is a nutritious alternative to sugar.