SweetLeaf Stevia Expands Products in Southeast

Posted on September 13th, 2016, in Press Release.

Award-winning sweetener offers customers organic options

GILBERT, AZ (September 13, 2016) – Consumers have long trusted SweetLeaf® for its award-winning, sweet taste with zero calories, zero carbs, a non-glycemic response, and no artificial ingredients. Now, SweetLeaf is proud to offer an organic option, in addition to its family of stevia sweetener products, at health food and grocery stores including Publix in the Southeast. SweetLeaf® Organic Stevia Sweetener provides a premium sweetener option to both natural and organic shoppers.

According to a 2013 study conducted by the University of Florida, nearly 22 percent of Florida shoppers say having a certified organic option is very important to them when making purchase decisions.1 Additionally, organic sales reached $5.5 billion in 2014.2 In order to address increasing demand for organic products in conventional natural, grocery, and health food stores, SweetLeaf remains committed to providing quality, delicious organic products to its customers.

SweetLeaf® Stevia Expands Products in Southeast | SweetLeaf® SweetLeaf Organic Stevia Sweetener is available in 35-count boxes and a user-friendly shaker in stores across Florida. SweetLeaf’s original Stevia Sweetener is also available in 35-count boxes.

“We listened to consumer demand and we are thrilled to deliver what they are looking for,” said Carol May, President of Wisdom Natural Brands®, parent company of SweetLeaf. “Our SweetLeaf Stevia Sweetener and Organic Stevia Sweeteners are delicious, better-for-you sweetener alternatives which are non-GMO, with no artificial ingredients, a non-glycemic response, and gluten-free.”

SweetLeaf Stevia is plant-derived (organic stevia leaf extract), sustainably grown, and free from ingredients like aspartame, sucralose, and high fructose corn syrup. SweetLeaf is a tasty way to sweeten hot or cold beverages, foods, and recipes. Like the original stevia packets, SweetLeaf Organic Stevia Sweetener has virtually unlimited uses for both sweet and savory dishes, ranging from desserts to sauces and salad dressings. To date, SweetLeaf Stevia Sweetener has won 26 international awards for taste and innovation.

For more information about SweetLeaf, visit www.SweetLeaf.com.

Sources:

1Local Food Systems in Florida: Consumer Characteristics and Economic Impacts (2013). Hodges, Alan. Stevens, Thomas. http://www.fred.ifas.ufl.edu/pdf/economic-impact-analysis/Florida-statewide-local-food-survey-2-6-13.pdf

22014 Organic Survey. USDA Census of Agriculture. https://www.agcensus.usda.gov/Publications/2012/Online_Resources/Highlights/Organics/2014_Organic_Survey_Highlights.pdf

About WISDOM NATURAL BRANDS®

Gilbert, Arizona-based Wisdom Natural Brands® is the parent company of two highly respected and award-winning consumer brands: SweetLeaf® Stevia Sweetener and Wisdom of the Ancients® herbal teas. SweetLeaf is the stevia sweetener with zero calories, zero carbohydrates, a non-glycemic response, no sugars, and no artificial ingredients. The only stevia brand to be named a Top Wellness Company and to consistently win dozens of global awards for taste and innovation, SweetLeaf is sold in boxes containing 35 or 70 packets, as well as in shaker jars for easy home use and SweetLeaf SteviaTabs® Dissolvable Tablets for on-the-go use. SweetLeaf Stevia Sweetener is available in both natural and certified organic. Offering consumers additional high-quality choices, SweetLeaf Organics are sold in 35- and 70-count packet boxes and shaker jars. SugarLeaf®, also by Wisdom, bonds SweetLeaf Stevia® and cane sugar for a low-calorie sugar alternative that is perfect for baking and cooking. SugarLeaf has 2/3 fewer calories than sugar. SweetLeaf Liquid Stevia Sweet Drops™ add flavor without calories or carbohydrates to favorite foods and beverages. Sweet Drops also have no artificial ingredients. SweetLeaf Water Drops™ add delicious flavor to plain or sparkling water.

Wisdom of the Ancients® herbal teas, from energizing Yerba Maté Royale® to calming Sympacho®, are available in tea bags and loose tea and come in a variety of beneficial flavors.

SweetLeaf and Wisdom of the Ancients products can be purchased online at ShopSweetLeaf.com or at grocery and health food stores throughout the U.S. and Canada.