Press Releases


Stevia innovation leader at 2014 New Orleans IFT show

Posted on July 25th, 2014, in Press Release.

SweetLeaf Stevia® Sweetener presents the natural solution to sugar and artificial sweeteners

GILBERT, AZ (June 10, 2014) – Food and beverage technologists are invited to visit booth #1252 at the Institute of Food Technologists (IFT) show June 21-24 at the Morial Convention Center in New Orleans.

The SweetLeaf Stevia® Sweetener team will be showcasing product lines/ingredients including its liquids, extract, blends, and SugarLeaf™, their baking product which is a mix of SweetLeaf Stevia and cane sugar, giving it 2/3 fewer calories than sugar.

SweetLeaf is free from the taste of solvent artifacts because the company uses a purified water-based extraction system that produces a wonderfully sweet and zero calorie, zero carb, zero glycemic index, virtually sodium-free food and beverage ingredient. SweetLeaf® is gluten-free and water and oil soluble as well as heat, freezer and pH stable, which makes it an ideal ingredient for … Read More »


SweetLeaf Stevia® Sweeteners Bring Healthy to BBQ Season

Posted on June 18th, 2014, in Press Release.

Sweet picnic-time recipes reduce calories and carbs

GILBERT, AZ (June 17, 2014) – It’s summertime and grillin’ is easy. Get a jump on star-spangled celebrations the sweet and healthy way by preparing a delicious body-friendly meal made with SweetLeaf Stevia® Sweetener.

There’s no better time than now to give your meals a makeover with SweetLeaf Stevia Sweeteners, the zero calorie, zero carb, zero glycemic response, no artificial ingredients sweetener. Its award-winning taste will get your entire family coming back for more!

Make your grilling season a hit!

Start with a fresh, fruity salsa! Perfect and easy for friends and family to enjoy.

SweetLeaf® Mango Melon Salsa

1 cup diced melon(s) of choice
1 cup peeled and diced mango
1/2 serrano (or milder) chili, seeded and minced
1 Tbsp. fresh mint, chopped
Juice of 1 fresh lime
1/2 cup diced pineapple
1 tsp. ground ginger
Read More »


SweetLeaf Stevia® Sweetener Debuts 4th of July Drink Menu

Posted on June 13th, 2014, in Press Release.

Choose these summer drinks to refresh naturally this Independence Day with zero carbs, zero added calories, no artificial ingredients.

Gilbert, AZ (June 17, 2014) – Summer’s sweetest holiday is on its way – one of food, fun and drinks. Indulge in a fruity, refreshing summertime liquid treat guilt-free with SweetLeaf Stevia® Sweetener’s cooling drink recipes.

Each creation cuts the calories and sugars so you can be sure not to turn a few drinks into a few pounds. Do away with high calorie counts and replace your favorite sugary soda treat with better-for-you options. SweetLeaf’s set of specialty 4th of July refreshments help you celebrate smarter and healthier.

SweetLeaf® is the natural stevia liquid sweetener with zero calories, zero carbohydrates, zero chemicals and zero glycemic response. Because there are no artificial ingredients to interfere with its pure, sweet taste, nothing gets between … Read More »


Stevia innovation leader at 2014 New Orleans IFT show

Posted on June 9th, 2014, in Press Release.

SweetLeaf Stevia® Sweetener presents the natural solution to sugar and artificial sweeteners

GILBERT, AZ (June 10, 2014) – Food and beverage technologists are invited to visit booth #1252 at the Institute of Food Technologists (IFT) show June 21-24 at the Morial Convention Center in New Orleans.

The SweetLeaf Stevia® Sweetener team will be showcasing product lines/ingredients including its liquids, extract, blends, and SugarLeaf™, their baking product which is a mix of SweetLeaf Stevia and cane sugar, giving it 2/3 fewer calories than sugar.

SweetLeaf is free from the taste of solvent artifacts because the company uses a purified water-based extraction system that produces a wonderfully sweet and zero calorie, zero carb, zero glycemic response, virtually sodium-free food and beverage ingredient. SweetLeaf® is gluten-free and water and oil soluble as well as heat, freezer and pH stable, which makes it an … Read More »


Stevia: Sweet, Tasty, and Globally Lucrative

Posted on May 15th, 2014, in Press Release.

Meet the man who started the stevia explosion

GILBERT, AZ (May 13, 2014) – SweetLeaf Stevia® Sweetener is proud to announce that the Paraguayan Chamber of Stevia, CAPASTE, recently honored company Founder and CEO James May with an award of gratitude and recognition for successfully launching stevia as a natural, zero calorie, zero carbohydrate sweetener in the United States. Stevia has contributed to the growth in the global sweetener market as the demand for sugar alternatives grow. Latin American economies have benefited from May’s contributions to the nearly billion dollar industry.

Earlier this month in Asunción, Paraguay, CAPASTE president Juan Barboza presented a plaque and a lapel pin made exclusively for May.

“The plaque and the lapel pin are just our way of expressing how much we respect James May,” said Gustavo Rodriguez, Paraguay’s Minister of Industry. “They are symbols of … Read More »